The world’s leading authority on the design, development, construction, and operation of aquatic facilities serving the Tourism and Leisure, Aquarium/Oceanarium, and Integrated Resort industries. From planning and design to animal acquisition, operations management and business development, we are your partners in success.
For more than thirty years, Frank Murru and his team of biologists, business consultants, engineers, architects and educators have created, managed, and advised the world’s most successful aquatic animal exhibits and animal interaction attractions, including Discovery Cove Orlando, Atlantis in the Bahamas and Atlantis — The Palm, in Dubai.
Our formula for success: Put animal health first, and back it up with a firm foundation of education, research, and marketing.
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Murru & Associates combines the best business and marketing practices, education, research and science accumulated over more than three decades, with a network of scientists, educators, and animal care experts unmatched in the industry.